Think of your favourite perfume as a story unfolding on your skin. It has a bright opening, a rich heart, and a deep, lasting base. Here’s how it all works. The Three Acts of a Scent (Fragrance Notes) Top Notes: Your first impression. These light, fresh scents (like citrus or herbs) greet you but fade quickly, making way for the main event. Heart Notes: The star of the show. This is the perfume's true character—think lush florals, spices, or fruits—that emerges after 10-15 minutes and lasts for hours. Base Notes: The lasting memory. These deep, rich scents (like vanilla, musk, or woods) anchor the fragrance and blend with your skin's natural chemistry, lingering the longest. A perfect perfume balances these layers, which is why it’s always worth waiting to see how a scent develops on you before you decide. What’s in a Name? Understanding Fragrance Strength It all comes down to the concentration of precious perfume oils. More oil means a more intense, longer-lasting scent.   Find Your Perfect Match: A Handy Tip Your skin is unique. Body heat, pH, and even diet can change how a fragrance smells on you. The golden rule? Always spray it on your skin and live with it for an hour. Let the top notes settle and the heart notes bloom. The scent that evolves and feels like a part of you by the end is the one worth keeping. Need a bit more guidance? Feel free to message us for more personalised perfume advice! Happy shopping!

Hello fragrance lovers, Finding a new perfume online can be both exciting and a little daunting. Without being able to smell from the bottle, how do you know what you’ll love? That’s where understanding Fragrance Families becomes your secret tool. Think of them as helpful categories—like genres of music or film—that group perfumes by their core personality and the notes they share. We’ve refreshed our guide to these families to make your online discovery journey even easier and more intuitive. Whether you’re drawn to something fresh and energetic or deep and cozy, knowing your preferred fragrance family is the first step toward finding a scent that feels authentically you. Why Do Fragrance Families Matter? Simply put, they help you navigate the wonderful world of scent from your screen. By identifying which families you naturally gravitate toward, you can confidently explore new perfumes, discover fascinating notes, and make choices you’ll be thrilled with when your order arrives. Explore the Fragrance Families Here is our overview of the core families to help you start your search. Floral The most popular and timeless family, floral fragrances capture the essence of a blooming garden. They are diverse, ranging from the romantic sweetness of a single rose to lush bouquets of jasmine, gardenia, and orange blossom. If you love scents that feel classic, feminine, and natural, florals are a great starting point. Citrus & Fresh Characterised by bright, zesty, and uplifting aromas, this family is all about energy. Key notes come from the essential oils of lemon, bergamot, grapefruit, and lime. These scents are often combined with aromatic herbs or aquatic notes to create perfumes that feel like a burst of sunshine or a crisp ocean breeze—perfect for an everyday refresh. Aromatic & Green Imagine walking through a sun-drenched herb garden. Aromatic fragrances are built on clean, herbal notes like lavender, rosemary, sage, juniper and thyme. They are often blended with citrus or woody undertones, resulting in scents that are sophisticated, invigorating, and easily unisex. Woody Warm, elegant, and deeply grounding, woody fragrances are beloved for their richness and depth. They often feature aromatic or citrus top notes that unfold into a heart or base notes of woods like cedar or sandalwood, patchouli and vetiver. These scents evoke a sense of comfort, sophistication, and connection to nature. Woody Amber & Amber A captivating blend of warmth and sensuality. This family merges the earthy depth of woods like sandalwood and patchouli with the rich, spicy, and often vanillic warmth of amber. Think of notes like vanilla, cinnamon, incense, and resins like benzoin and elemi. The result is a deeply cozy, luxurious, and often long-lasting scent experience. Floral Chypre & Floral Amber For those who love florals with a twist, these are the fascinating sub-families to explore. Floral Chypre: A classic and sophisticated structure. It typically opens with bright citrus like bergamot, blooms into a floral heart (often rose or jasmine), and settles on a profound, earthy base of oakmoss and patchouli. It’s a scent journey from light to deep. Floral Amber: This style wraps delicate floral notes in a blanket of warm spices, vanilla, and resins. It combines the beauty of flowers with the sensual allure of amber notes, creating a scent that is both warming and magnetic. Our hot tip: Love a scent but wish it lasted longer? Families like Woody, Amber and Floral Amber typically have richer base notes that cling to the skin for hours, while Citrus and Fresh scents offer a brilliant, uplifting opening that may wear closer to the skin. It’s all part of the perfume discovery! Your Personal Scent-Finding Checklist ✅ To use this guide, ask yourself a few simple questions: What do I wear now? Check the bottle or description—does it mention jasmine, rose, or lily? You might be a Floral fan. Does it have sandalwood, cedar, or vetiver? Explore Woody scents. What mood do I want? * For energy & daytime: Citrus/Fresh or Aromatic * For romance & elegance: Floral or Floral Amber * For comfort & depth:  Woody or Amber Ready to explore? When you find a family that intrigues you, use it as a keyword in your search on our site to discover a curated world of scents built around that theme. Finding your next favourite fragrance should be a joy, not a guess. We hope this friendly guide empowers you to explore with confidence. Remember, the best scent is the one that makes you feel fantastic. Happy exploring, The Perfume Clearance Centre Team